Case Study
Egypt

Location

Fashion Retail

Industry

Cizaro's Mobile App Launch Drives Sales and Customer Retention

Mobile Mockup

The Outcomes

35% increase in mobile sales in first quarter

Higher retention via push notifications & app-only deals

Enhanced brand loyalty through personalized shopping

"Partnering with Twinr to develop our mobile app has been a game-changer. The seamless integration and user-friendly design have significantly enhanced our customers' shopping experience, leading to increased engagement and sales."
Cizaro Team

Introduction

Cizaro is a prominent fashion retailer specializing in premium denim apparel. Established in 2015, the company has expanded to 18 branches across Egypt and offers nationwide shipping. Cizaro wanted to keep their customers coming for more with real-time updates and exceptional mobile shopping experience.

Objectives

Cizaro, a leading denim and apparel brand, sought to enhance customer engagement and streamline the shopping experience by launching a dedicated mobile app.

Transitioning from a web-centric model to a mobile-first approach, the brand aimed to provide customers with personalized shopping experiences.

Key Challenges

Despite its strong market presence, Cizaro faced several hurdles in maximizing its digital growth:

No Dedicated Mobile App:

Customers primarily shopped via the website, limiting accessibility and convenience.

Low Retention & Engagement:

It was challenging to re-engage shoppers and drive repeat purchases without any engagement tool.

Missed Sales Opportunities:

The absence of real-time notifications for new arrivals, flash sales, and exclusive offers led to lost conversions.

Lack of Mobile Presence in a Competitive Market:

Cizaro risked losing customers to fashion brands with mobile apps.

Our Solution

Cizaro partnered with Twinr to transform its online store into a high-performance mobile app to deliver an immersive, intuitive, and engaging shopping experience:

  • Seamless Shopping – A user-friendly app for easy browsing, purchasing, and a smooth shopping experience.
  • Increased Brand Visibility – A dedicated mobile app strengthened brand presence and attracted more fashion shoppers.
  • Instant Notifications – Push notifications for new arrivals, deals, and personalized promotions to keep shoppers engaged.
  • Wishlist & Suggestions – An inbuilt option to save favorites and send personalized fashion recommendations based on user search.
  • Fast & Secure Checkout – Streamlined payment process with secure mobile transactions for hassle-free shopping.
  • Higher Engagement – Interactive features and exclusive app deals keep customers actively shopping and exploring.
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