Case Study
Egypt

Location

Fashion Retail

Industry

Cizaro’s Mobile App Launch Drives Sales and Customer Retention

Mobile Mockup

The Outcomes

35% increase in mobile sales in first quarter

Higher retention via push notifications & app-only deals

Enhanced brand loyalty through personalized shopping

"Partnering with Twinr to develop our mobile app has been a game-changer. The seamless integration and user-friendly design have significantly enhanced our customers' shopping experience, leading to increased engagement and sales."
Cizaro Team

Introduction

Founded in 2015, Cizaro has grown to 18 branches across Egypt and offers nationwide shipping. The brand is known for high-quality denim and apparel, combining style, comfort, and durability.

Objectives

Egypt’s leading premium denim and fashion retailer Cizaro completely transformed its mobile shopping experience by partnering with Twinr, driving a 35% increase in mobile sales, stronger brand loyalty, and higher repeat purchases, all within the first quarter.

With more and more shoppers preferring mobile apps, Cizaro realized its web-first model wasn’t delivering the fast, personalized experience users expected. Customer retention was slipping, sales opportunities were being missed, and rivals with apps were gaining an edge.

Key Challenges

Despite its strong market presence, Cizaro faced several hurdles in maximizing its digital growth:

No Dedicated Mobile App:

Customers primarily shopped via the website, limiting accessibility and convenience.

Low Retention & Engagement:

It was challenging to re-engage shoppers and drive repeat purchases without any engagement tool.

Missed Sales Opportunities:

The absence of real-time notifications for new arrivals, flash sales, and exclusive offers led to lost conversions.

Lack of Mobile Presence in a Competitive Market:

Cizaro risked losing customers to fashion brands with mobile apps.

Our Solution

Cizaro partnered with Twinr to transform its online store into a high-performance mobile app to deliver an immersive, intuitive, and engaging shopping experience:

  • Seamless Shopping – A user-friendly app for easy browsing, purchasing, and a smooth shopping experience.
  • Increased Brand Visibility – A dedicated mobile app strengthened brand presence and attracted more fashion shoppers.
  • Instant Notifications – Push notifications for new arrivals, deals, and personalized promotions to keep shoppers engaged.
  • Wishlist & Suggestions – An inbuilt option to save favorites and send personalized fashion recommendations based on user search.
  • Fast & Secure Checkout – Streamlined payment process with secure mobile transactions for hassle-free shopping.
  • Higher Engagement – Interactive features and exclusive app deals keep customers actively shopping and exploring.
Expert Assistance

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